Principles of Performance and Financial Management between Islamic Banks and Conventional Banks
Abstract
The name of someone, something, and institution had a certain meaning. A meaning depends so much on someone’s perception to an object. Perception of society to Sharia Bank had an impact to society behavior toward Sharia Bank. There was a gap here between bank and society which had to be acted as a bridge through policy and socialization program. Socialization policy which was planned, adaptive, and interesting could minimize the misperception risk. Socially, the socialization program was the enculturization of sharia bank values process, and it was understood as the form of civil education.
Moraref